Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/ The Hobson and Holtz Report is a twice-weekly podcast covering the intersection of organizational communications and the online world. At the intersection of PR/communications and the online world. For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say. en-us This work is licensed under a Creative Commons License, http://creativecommons.org/licenses/by-nc-nd/2.0/ Shel Holtz shel@holtz.com no Business Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_562_august_30_2010/ Statistically valid samples; Disney correction; listener comments; five minutes on...OED could go online only, ghost blogging surges, new thriller sells more e-books than hardcovers, how the public views PR and advertising; Media Monitoring Minute; News that Fits: report on state of mobile communications, Michael netzley's report, meet the Chief Listening Officer, Pollstream report; PR firm settles FTC claim, Dan York's report, Mark Story's report; music from Alyshen; and more. FIR #562 Statistically valid samples; Disney correction; listener comments; five minutes on...OED could go online only, ghost blogging surges, new thriller sells more e-books than hardcovers, how the public views PR and advertising; Media Monitoring Minute; News that Fits: report on state of mobile communications, Michael netzley's report, meet the Chief Listening Officer, Pollstream report; PR firm settles FTC claim, Dan York's report, Mark Story's report; music from Alyshen; and more. Mon, 30 Aug 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-562.mp3 podcasts no 1:05:09 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_561_august_23_2010/ Lots of listener comments; five minutes on...Facebook stories, the future of books, Disney aggregating bloggers' posts, Skype etiquette; Media Monitoring Minute; News That Fits: Dan York's report, Pollstream promo, Michael Netzley's report; music from A Band called Quinn; and more. FIR #561 Lots of listener comments; five minutes on...Facebook stories, the future of books, Disney aggregating bloggers' posts, Skype etiquette; Media Monitoring Minute; News That Fits: Dan York's report, Pollstream promo, Michael Netzley's report; music from A Band called Quinn; and more. Mon, 23 Aug 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-561.mp3 podcasts no 1:06:56 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_560_august_16_2010/ FIR Live 18 is up; congrats to David Parmet for joining Converseon; listener comments; five minutes on...official tweet button, mobile stats, a low employee approval rating for Mark Hurd, another FourSquare promo; Media Monitoring Minute; News That Fits: tweetchats for business, Michael Netzley's report, social networks rival UK newspapers, Pollstream promo, social media in a disaster, Dan York's report, ethics in PR; the music; and more. FIR #560 FIR Live 18 is up; congrats to David Parmet for joining Converseon; listener comments; five minutes on...official tweet button, mobile stats, a low employee approval rating for Mark Hurd, another FourSquare promo; Media Monitoring Minute; News That Fits: tweetchats for business, Michael Netzley's report, social networks rival UK newspapers, Pollstream promo, social media in a disaster, Dan York's report, ethics in PR; the music; and more. Mon, 16 Aug 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-560.mp3 podcasts no 1:11:56 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_live_18_august_14_2010_web_pages_or_facebook/ Panelists Jennifer Cohen, Scott Monty, Steve Rubel and Dominic Sparkes join Neville and Shel in a discussion about Facebook's role for brands and whether it can replace websites altogether. FIR Live #18 Panelists Jennifer Cohen, Scott Monty, Steve Rubel and Dominic Sparkes join Neville and Shel in a discussion about Facebook's role for brands and whether it can replace websites altogether. Sat, 14 Aug 2010 02:15 GMT http://traffic.libsyn.com/fir/firlive-18.mp3 podcasts no 1:01:14 facebook, websites, web, marketing, brands, fir, firlive Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_559_august_9_2010/ Lee Aase interview is up; FIR Live coming on Saturday; FIR is top of Podcast Alley business category; listener comments; Five minutes on...Virgin America video contest, what makes a tweet influential, big brands repurpose newspaper circulars on Facebook, a new UK business podcast; Media Monitoring Minute; News That Fits: farewell Google Wave, Dan York's report, FDA warns pharma on Facebook promotion, update from Pollstream, Michael Netzle's report; music from The Generators; and more. FIR #559 Lee Aase interview is up; FIR Live coming on Saturday; FIR is top of Podcast Alley business category; listener comments; Five minutes on...Virgin America video contest, what makes a tweet influential, big brands repurpose newspaper circulars on Facebook, a new UK business podcast; Media Monitoring Minute; News That Fits: farewell Google Wave, Dan York's report, FDA warns pharma on Facebook promotion, update from Pollstream, Michael Netzle's report; music from The Generators; and more. Mon, 09 Aug 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-559.mp3 podcasts no 1:02:39 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/lee_aase_on_mayo_clinics_center_for_social_media/ Mayo Clinic Syndication and Social Media Manager Lee Aase discusses the introduction of the Clinic's Center for Social Media. An FIR interview with Lee Aase, one of leaders the Mayo Clinic's new Center for Social Media. Mayo Clinic Syndication and Social Media Manager Lee Aase discusses the introduction of the Clinic's Center for Social Media. Thu, 05 Aug 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-aase-csm.mp3 podcasts no 24:52 social media, healthcare, health care, hospitals, lee aase, mayo clinic, center for social media Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_558_august_1_2010/ New FIR interviews and speech are up, more coming; listener comments; Five minutes on...QR codes getting prevalent, Twitter newspaper open possibilities for engagement; News That Fits: what air traffic communicators learned during ash cloud event, Mark Story reports, Media Monitoring Minute, Cisco copies Old Spice, Michael Netzley reports, IABC-Buck study on employee engagement, Dan York reports; music from Freeky Cleen; and more. FIR #558 New FIR interviews and speech are up, more coming; listener comments; Five minutes on...QR codes getting prevalent, Twitter newspaper open possibilities for engagement; News That Fits: what air traffic communicators learned during ash cloud event, Mark Story reports, Media Monitoring Minute, Cisco copies Old Spice, Michael Netzley reports, IABC-Buck study on employee engagement, Dan York reports; music from Freeky Cleen; and more. Mon, 02 Aug 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-558.mp3 podcasts no 1:03:52 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_facetime_opens_door_to_iphone_porn/ Cut from FIR 558 - Porn industry sees potential profit in Apple's video chat utility. FIR Cut from FIR 558 Cut from FIR 558 - Porn industry sees potential profit in Apple's video chat utility. Mon, 02 Aug 2010 02:15 GMT http://traffic.libsyn.com/fir/fircut-iphoneporn.mp3 podcasts no 3:57 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_speakers_and_speeches_andy_smith_on_the_dragonfly_effect/ Andy Smith, former Dolby Laboraties Marketing VP, discusses The Dragonfly Effect, the basis of his new book. A For Immediate Release Speakers and Speeches Segment: Andy Smith on The Dragonfly Effect. Andy Smith, former Dolby Laboratiies Marketing VP, discusses The Dragonfly Effect, the basis of his new book. Sun, 01 Aug 2010 11:00 GMT http://traffic.libsyn.com/fir/fir-andysmith.mp3 podcasts no 51:07 communications, nonprofits, not for profits, dragonfly effect, andy smith, social media Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_augie_ray_sr_analyst_forrester_research/ Forrester Sr. Analyst Augie Ray discusses his new research report, The ROI of Social Media Marketing. An FIR interview with Augie Ray of Forrester Research on social media ROI. Forrester Sr. Analyst Augie Ray discusses his new research report, The ROI of Social Media Marketing. Fri, 23 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-augieray.mp3 podcasts no 31:19 public relations, PR, communications, strategic planning, social networks, social media, roi, measurement Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_557_july_26_2010/ FIR iPhone app contest still on; FIR Live set for August 14; Michael Edson intgerview is up and Augie Ray interview is coming; listener comments; Five minutes on...BP's carrier pigeons, Social Media Club hits 100,000-plus members, little hope for a Facebook dislike button, Coca-Cola drops a Dr. Pepper Facebook campaign; News That Fits: the new world of crisis PR, Media Monitoring Minute, no social media in Metro Bank's revolution, PollStream report, Dan York's report; music from New Bomb Turks; and more. FIR #557 FIR iPhone app contest still on; FIR Live set for August 14; Michael Edson intgerview is up and Augie Ray interview is coming; listener comments; Five minutes on...BP's carrier pigeons, Social Media Club hits 100,000-plus members, little hope for a Facebook dislike button, Coca-Cola drops a Dr. Pepper Facebook campaign; News That Fits: the new world of crisis PR, Media Monitoring Minute, no social media in Metro Bank's revolution, PollStream report, Dan York's report; music from New Bomb Turks; and more. Mon, 26 Jul 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-557.mp3 podcasts no 1:04:41 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_update_from_michael_edson_the_smithsonians_director_of_web_ne/ Michael Edson returns to FIR to discuss the launch of the prototype for The Smithsonian Commons. An FIR interview with Michael Edson on The Smithsonian Commons. Michael Edson returns to FIR to discuss the launch of the prototype for The Smithsonian Commons. Fri, 23 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-edson2.mp3 podcasts no 27:33 public relations, PR, communications, strategic planning, social networks, web, smithsonian, commons, smithsonian commons Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_556_july_19_2010/ Recording today with Google Talk; FIR app contest winners; new interviews and book review; listener comments; Five minutes on...social messaging dos and don'ts, Ann Taylor taps FourSquare, paper boarding passes to disappear, a CMS for Augmented Reality; Media Monitoring Minute: News That Fits: ComcastCares' Frank Eliason moves to CitiGroup, PollStream Minute, Michael Netzley's report, analyzing the Apple press event, Dan York's report; the music; and more. FIR #556 Recording today with Google Talk; FIR app contest winners; new interviews and book review; listener comments; Five minutes on...social messaging dos and don'ts, Ann Taylor taps FourSquare, paper boarding passes to disappear, a CMS for Augmented Reality; Media Monitoring Minute: News That Fits: ComcastCares' Frank Eliason moves to CitiGroup, PollStream Minute, Michael Netzley's report, analyzing the Apple press event, Dan York's report; the music; and more. Mon, 19 Jul 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-556.mp3 podcasts no 1:07:19 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_david_meerman_scott_on_his_new_book_marketing_lessons_from_th/ David Meerman Scott discusses the book he co-authored with Hubspot CEO Brian Halligan. The book explores techniques pioneered by the iconic jam band that can be applied by any business. An FIR interview with David Meerman Scott on his new book, Marketing Lessons for the Grateful Dead. David Meerman Scott discusses the book he co-authored with Hubspot CEO Brian Halligan. The book explores techniques pioneered by the iconic jam band that can be applied by any business. Fri, 16 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-dmscott.mp3 podcasts no 44:26 public relations, PR, communications, employee communications, internal communications, strategic planning, social networks, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_book_review_open_leadership_by_charlene_li/ Shel Holtz and Ryan Williams review Charlene Li's new book, Open Leadership. An FIR book review of Open Leadership by Charlene Li. Shel Holtz and Ryan Williams review Charlene Li's new book, Open Leadership. Thu, 15 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-openleadership.mp3 podcasts no 38:35 public relations, PR, communications, employee communications, internal communications, strategic planning, social networks, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_555_july_12_2010/ Submit an audio comment to get a free FIR iPhone app; new interviews are up and a book review is coming; listener comments; five minutes on...Google street view cars, IT staff use of social media, Reader's Digest's part-free iPad app, Steve Rubel on the end of the web as we know it; News That Fits: Pepsi ruffles science bloggers' features, Dan York's report, Media Monitoring Minute from CustomScoop, social media goes feral with Rothbury killings, Michael Netzley's report, Pollstream report; music from Rilo Kiley; and more. FIR #555 Submit an audio comment to get a free FIR iPhone app; new interviews are up and a book review is coming; listener comments; five minutes on...Google street view cars, IT staff use of social media, Reader's Digest's part-free iPad app, Steve Rubel on the end of the web as we know it; News That Fits: Pepsi ruffles science bloggers' features, Dan York's report, Media Monitoring Minute from CustomScoop, social media goes feral with Rothbury killings, Michael Netzley's report, Pollstream report; music from Rilo Kiley; and more. Mon, 12 Jul 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-555.mp3 podcasts no 1:13:35 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_jennifer_cohen_on_uni-ball_facebook_campaign/ Something Creative LLC President Jennifer Cohen discusses the strategy that drove the Uni-Ball Facebook campaign, and reports on the results. An FIR interview with in which Something Creative LLC President Jennifer Cohen answers criticisms of Uni-Ball's Facebook campaign to give away 10,000 pens a day. Something Creative LLC President Jennifer Cohen discusses the strategy that drove the Uni-Ball Facebook campaign, and reports on the results. Wed, 07 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-jcohen.mp3 podcasts no 27:59 public relations, PR, communications, employee communications, internal communications, strategic planning, social networks, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_jack_holt_sr_strategist_for_new_emerging_media_us_department_of_defense/ U.S. Defense Department new media strategist Jack Holt discusses the open policy adopted by the Pentagon for staff use of social networks. An FIR interview with Jack Holt, senior strategist for new and emerging media at the U.S. Department of Defense on the Pentagon's open-access policy for social networks. U.S. Defense Department new media strategist Jack Holt discusses the open policy adopted by the Pentagon for staff use of social networks. Tue, 06 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-holt.mp3 podcasts no 31:32 public relations, PR, communications, employee communications, internal communications, strategic planning, social networks, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_554_july_4_2010/ Vote for FIR at Podcast Alley; new interviews and speeches are up, there are more to come; Pollstream is a new FIR sponsor; listener comments; Five minutes on...listening to customers, a new battery invention, a Best Buy social media quandry, TV product placement in the UK, signs of social media; News That Fits; Pew research on the future of online socializing, Media Monitoring Minute, Farmers fight back using social media, Michael Netzley's report, Pollstream promo, FT's new press cutting service, blogging saves keystrokes; music from Jupiter One; and more. FIR #554 Vote for FIR at Podcast Alley; new interviews and speeches are up, there are more to come; Pollstream is a new FIR sponsor; listener comments; Five minutes on...listening to customers, a new battery invention, a Best Buy social media quandry, TV product placement in the UK, signs of social media; News That Fits; Pew research on the future of online socializing, Media Monitoring Minute, Farmers fight back using social media, Michael Netzley's report, Pollstream promo, FT's new press cutting service, blogging saves keystrokes; music from Jupiter One; and more. Mon, 05 Jul 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-554.mp3 podcasts no 65:19 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_caroline_kealey_on_resultsmap/ Ingenium Communications founder Caroline Kealey discusses ResultsMap, an online planning tool for communication strategies. An FIR interview with Caroline Kealey, founder of Ingenium Communications and developer of ResultsMap, an online tool for communication strategic planning. Ingenium Communications founder Caroline Kealey discusses ResultsMap, an online planning tool for communication strategies. Fri, 02 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-kealey.mp3 podcasts no 23:58 public relations, PR, communications, employee communications, internal communications, strategic planning, social networks, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_speakers_and_speeches_rob_shimmin_at_dell_b2b_social_media_huddle/ Rob Shimmin presents the case at the Dell B2B Social Media Huddle in London on May 25, 2010 on why B2B CEOs don't tweet. A For Immediate Release Speakers and Speeches Segment: Rob Shimmin on why B2B CEOs don't tweet. Rob Shimmin presents the case at the Dell B2B Social Media Huddle in London on May 25, 2010 on why B2B CEOs don't tweet. Tue, 29 Jun 2010 11:00 GMT http://traffic.libsyn.com/fir/fir-dellb2b-shimmin.mp3 podcasts no 35:36 public relations, PR, communications, measurement, Dell, employee communications, social media, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_553_june_28_2010/ Shel's on his own in Atlanta; two surveys for FIR listeners to take; review of Open Leadership coming; listener comments; 5 minutes on...BPGlobalPR inspires similar effort aimed at ATT, the 15 most hated companies, people trust companies on Twitter; Media Monitoring Minute; News That Fits: why you should think twice about location-based services, Michael Netzley reports from Asia; Mark Story reports on social media and government agencies, Coca-Cola's phenomenal result from Twitter ads, Dan York reports; music from French Kicks; and more. FIR #553 Shel's on his own in Atlanta; two surveys for FIR listeners to take; review of Open Leadership coming; listener comments; 5 minutes on...BPGlobalPR inspires similar effort aimed at ATT, the 15 most hated companies, people trust companies on Twitter; Media Monitoring Minute; News That Fits: why you should think twice about location-based services, Michael Netzley reports from Asia; Mark Story reports on social media and government agencies, Coca-Cola's phenomenal result from Twitter ads, Dan York reports; music from French Kicks; and more. Mon, 28 Jun 2010 02:15 GMT http://traffic.libsyn.com/fir/fir-553.mp3 podcasts no 61:55 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_552_june_21_2010/ Video interview and Speakers and Speeches are up; listener comments; 5 minutes on...WordPress 3, Forrester survey on social maturity, social media peaks in 2012, an execution tweeted, ExxonMobil enters social space; News That Fits: Gatorade's social media mission control, Dan York's report, Rolls-Royce comms director calls social media a waste of time, Media Monitoring Minute from CustomScoop, David Phillips reports; music from The Time Beings; and more. FIR #552 Video interview and Speakers and Speeches are up; listener comments; 5 minutes on...WordPress 3, Forrester survey on social maturity, social media peaks in 2012, an execution tweeted, ExxonMobil enters social space; News That Fits: Gatorade's social media mission control, Dan York's report, Rolls-Royce comms director calls social media a waste of time, Media Monitoring Minute from CustomScoop, David Phillips reports; music from The Time Beings; and more. Mon, 21 Jun 2010 06:15 GMT http://traffic.libsyn.com/fir/fir-552.mp3 podcasts no 63:07 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_iabcs_chris_hall_and_natasha_nicholson_demonstrate_discovery/ IABC's Chris Hall and Natasha Nicholson demonstrate Disocvery, a new member benefit that provides online access to virtually all of IABC's knowledge resources. An FIR interview with IABC staff members Chris Hall and Natasha Nicholson, who demonstrate Discovery, an online resource providing member access to virtually all of the association's knowledge resources. IABC's Chris Hall and Natasha Nicholson demonstrate Disocvery, a new member benefit that provides online access to virtually all of IABC's knowledge resources Fri, 18 Jun 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-IABC_Discovery2.mp4 podcasts no 12:42 public relations, PR, communications, internal communications, employee communications, social networks, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_speakers_speeches_mel_carson_at_dell_b2b_social_media_huddle/ Mel Carson of Microsoft Advertising offered practical ideas of how to get the best from social media marketing and your business presence on the web at the Dell B2B Social Media Huddle in London on May 25, 2010. A For Immediate Release Speakers and Speeches Segment: Mel Carson and how to get the best from social media marketing. Mel Carson of Microsoft Advertising offered practical ideas of how to get the best from social media marketing and your business presence on the web at the Dell B2B Social Media Huddle in London on May 25, 2010. Wed, 16 Jun 2010 20:15 GMT http://traffic.libsyn.com/fir/fir-dellb2b-carson.mp3 podcasts no 40:23 public relations, PR, communications, measurement, Dell, employee communications, social media, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_551_june_14_2010/ Shel's in Prague; two new FIR Speakers & Speeches podcasts up: more sessions from NewComm Forum 2010; 5 minute on... Impressions of the FIFA World Cup; listener comment and Friendfeed FIR Room round-up; News That Fits: Kraft Foods vs the slime mold moms, the Media Monitoring Minute from CustomScoop, Vocus acquires HARO to expand journalist-driven PR service, Michael Netzley reports from Singapore on the growing role of employee communication and industrial relations in China, brands must embrace social media to guard reputations says Havas Worldwide, Dan York reports on Facebook issues and more, Nike 'Write The Future' video ad helps steal Adidas' World Cup thunder; music from Null Device; and more. FIR #551 Shel's in Prague; two new FIR Speakers & Speeches podcasts up: more sessions from NewComm Forum 2010; 5 minute on... Impressions of the FIFA World Cup; listener comment and Friendfeed FIR Room round-up; News That Fits: Kraft Foods vs the slime mold moms, the Media Monitoring Minute from CustomScoop, Vocus acquires HARO to expand journalist-driven PR service, Michael Netzley reports from Singapore on the growing role of employee communication and industrial relations in China, brands must embrace social media to guard reputations says Havas Worldwide, Dan York reports on Facebook issues and more, Nike 'Write The Future' video ad helps steal Adidas' World Cup thunder; music from Null Device; and more. Mon, 14 Jun 2010 06:15 GMT http://traffic.libsyn.com/fir/fir-551.mp3 podcasts no 53:38 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/speakers_speeches_alex_plant_on_corporate_video_channels/ NetApp's Alex Plant explores why corporations should create unique video content for specific audiences; from NewComm Forum on April 22, 2010. A For Immediate Release Speakers and Speeches Segment: Alex Plant on corporate video channels NetApp's Alex Plant explores why corporations should create unique video content for specific audiences; from NewComm Forum on April 22, 2010.. Thu, 10 Jun 2010 10:30 GMT http://traffic.libsyn.com/fir/fir-ncf-plant.mp3 podcasts no 60:30 public relations, PR, communications, plan, alex plant, netapp, video, corporate video Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/speakers_speeches_jen_mcclure_and_vinay_iyer_on_social_crm/ SNCR's Jen McClure and SAP's Vinay Iyer presented an introduction to Social CRM at the NewComm Forum on April 21, 2010. A For Immediate Release Speakers and Speeches Segment: Jen McClure and Vinay Iyer on Social CRM SNCR's Jen McClure and SAP's Vinay Iyer presented an introduction to Social CRM at the NewComm Forum on April 21, 2010. Tue, 08 Jun 2010 10:30 GMT http://traffic.libsyn.com/fir/fir-ncf-mcclure-iyer.mp3 podcasts no 63:53 public relations, PR, communications, measurement, Dell, employee communications, social media, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/the_hobson_holtz_report_-_podcast_550_june_7_2010/ Shel's in Toronto for the IABC conference; more FIR Speakers & Speeches podcasts posted and more to come; news summary: is Digg dying?, FT iPad app proves popular, Lufthansa mixes flight updates with social media, blogs vs Twitter: some metrics, is the US descending into a nation of bloggers?; listener comment; News That Fits: satire and wisdom from @BPGlobalPR, B2B increasing its social spend, Michael Netzley reports from Singapore, the Media Monitoring Minute from CustomScoop, video will be over 90% of internet traffic by 2014 says Cisco, Dan York reports; news about next week's show; music from Ghosts On The Radio; and more. FIR #550 Shel's in Toronto for the IABC conference; more FIR Speakers & Speeches podcasts posted and more to come; news summary: is Digg dying?, FT iPad app proves popular, Lufthansa mixes flight updates with social media, blogs vs Twitter: some metrics, is the US descending into a nation of bloggers?; listener comment; News That Fits: satire and wisdom from @BPGlobalPR, B2B increasing its social spend, Michael Netzley reports from Singapore, the Media Monitoring Minute from CustomScoop, video will be over 90% of internet traffic by 2014 says Cisco, Dan York reports; news about next week's show; music from Ghosts On The Radio; and more. Mon, 07 Jun 2010 11:00 GMT http://traffic.libsyn.com/fir/fir-550.mp3 podcasts no 1:06:15 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_book_review_delivering_happiness_06_07_10/ FIR co-host Shel Holtz reviews Delivering Happiness: A Path to Profits, Passion, and Purpose, by Zappos.com CEO Tony Hsieh. FIR Book Reviews FIR co-host Shel Holtz reviews Delivering Happiness: A Path to Profits, Passion, and Purpose, by Zappos.com CEO Tony Hsieh. Sun, 06 Jun 2010 19:30 GMT http://traffic.libsyn.com/fir/fir-br-deliveringhappiness.mp3 podcasts no 14:23 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/speakers_speeches_maggie_fox_on_understanding_the_new_media_landscape/ Maggie Fox presented a breakout session at the New Communications Forum in San Mateo, California on April 22, 2010. A For Immediate Release Speakers and Speeches Segment: Maggie Fox on the New Media Landscape Maggie Fox presented a breakout session at the New Communications Forum in San Mateo, California on April 22, 2010. Fri, 04 Jun 2010 11:30 GMT http://traffic.libsyn.com/fir/fir-ncf-fox.mp3 podcasts no 56:48 public relations, PR, communications, measurement, Dell, employee communications, social media, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_speakers_speeches_benjamin_ellis_at_dell_b2b_social_media_huddle/ Benjamin Ellis presented the business case for social media and the real ROI at the Dell B2B Social Media Huddle in London on May 25, 2010. A For Immediate Release Speakers and Speeches Segment: Benjamin Ellis and the business case for social media and the real ROI. Benjamin Ellis presented the business case for social media and the real ROI at the Dell B2B Social Media Huddle in London on May 25, 2010. Thu, 03 Jun 2010 11:30 GMT http://traffic.libsyn.com/fir/fir-dellb2b-ellis.mp3 podcasts no 58:14 public relations, PR, communications, measurement, Dell, employee communications, social media, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_speakers_speeches_neville_hobson_at_dell_b2b_social_media_huddle/ Neville Hobson gives the introduction presentation at the Dell B2B Social Media Huddle in London on May 25, 2010. A For Immediate Release Speakers and Speeches Segment: Neville Hobson on why social media matters for business-to-business organizations. Neville Hobson gives the introduction presentation at the Dell B2B Social Media Huddle in London on May 25, 2010. Wed, 02 Jun 2010 21:30 GMT http://traffic.libsyn.com/fir/fir-dellb2b-hobson.mp3 podcasts no 29:47 public relations, PR, communications, measurement, Dell, employee communications, social media, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_speakers_speeches_on_linkedin Breakout session on the business social network, LinkedIn, and how it's changing business communication, connections and brands. A For Immediate Release Speakers and Speeches Segment: Chuck Hester on LinkedIn Breakout session on the business social network, LinkedIn, and how it's changing business communication, connections and brands. Wed, 02 Jun 2010 09:00 GMT http://traffic.libsyn.com/fir/fir-ncf-hester.mp3 podcasts no 67:54 public relations, PR, communications, linkedin, social networks Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_interview_linda_johannesson_and_christopher_swan/ IABC members Linda Johannesson and Christopher Swan discuss the upcoming unconference scheduled to precede the IABC World Conference. An FIR interview with IABC members Linida Johannesson and Christopher Swan, two of the members of the team producing the Unconference to precede the upcoming IABC World Conference. IABC members Linda Johannesson and Christopher Swan discuss the upcoming unconference scheduled to precede the IABC World Conference. Mon, 31 May 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-iabc_unconference.mp3 podcasts no 19:36 public relations, PR, communications, internal communications, employee communications, social networks, enterprise web 2.0