Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/ Reviews of books related to the business of communciation, PR and business. A service of For Immediate Release. For Immediate Release is a podcast addressing the intersection of the online world with public relations and organizational communications. It is anchored by the twice-weekly Hobson and Holtz Report. en-us This work is licensed under a Creative Commons License, http://creativecommons.org/licenses/by-nc-nd/2.0/ Shel Holtz shel@holtz.com no Business Business Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_club_1_social_media_strategist_author_christopher_barger/ Bob LeDrew hosts "Social Media Strategist" author Christopher Barger in the first meeting of the FIR Book Club. Guest Christopher Barger, author, "The Social Media Strategist" Bob LeDrew hosts "Social Media Strategist" author Christopher Barger in the first meeting of the FIR Book Club. Thu, 02 Feb 2012 07:00 GMT http://traffic.libsyn.com/fir/fir-bookclub1.mp3 podcasts no 34:40 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, social media strategist, christopher barger fir book club, book club Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_intern_nation_by_ross_perlin/ Guest reviewer Kris Gallagher reviews "Intern Nation: How to Earn Nothing and Learn Little in the Brave New Economy," by Ross Perlin An FIR book review of "Intern Nation," by Ross Perlin Guest reviewer Kris Gallagher reviews "Intern Nation: How to Earn Nothing and Learn Little in the Brave New Economy," by Ross Perlin Thu, 02 Feb 2012 07:00 GMT http://traffic.libsyn.com/fir/fir-intern-nation.mp3 podcasts no 9:11 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, kris gallagher, internships, interns, intern, intern nation, ross perlin Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_youtube_for_business_by_michael_miller/ Bob LeDrew reviews "YouTube for Business: Online Video Marketing for Any Business," by Michael Miller An FIR book review of "YouTube for Business," by Michael Miller Bob LeDrew reviews "YouTube for Business: Online Video Marketing for Any Business," by Michael Miller Fri, 20 Jan 2012 07:00 GMT http://traffic.libsyn.com/fir/fir-youtube.mp3 podcasts no 6:34 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, youtube for business, youtube, video marketing, michael miller Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_the_social_media_strategist_by_christopher_barger/ Bob LeDrew reviews "The Social Media Strategist: Build a Successful Program from the Inside Out" by Christopher Barger An FIR book review of "The Social Media Strategist" by Christopher Barger Bob LeDrew reviews "The Social Media Strategist: Build a Successful Program from the Inside Out" by Christopher Barger Mon, 16 Jan 2012 07:00 GMT http://traffic.libsyn.com/fir/fir-socialmediastrategist.mp3 podcasts no 14:51 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, social media strategist, christopher barger Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_the_like_economy_by_brian_carter/ Bob LeDrew reviews "The Like Economy: How Businesses Make Money with Facebook" by Brian Carter An FIR book review of "The Like Economy" by Brian Carter Bob LeDrew reviews "The Like Economy: How Businesses Make Money with Facebook" by Brian Carter Thu, 05 Jan 2012 07:00 GMT http://traffic.libsyn.com/fir/fir-likeeconomy.mp3 podcasts no 9:31 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, like economy, brian clark Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_roi_of_social_media_by_guy_r._powell_steven_w._groves_and_j/ Bob LeDrew reviews "ROI of Social Media" by Guy R. Powell, et al An FIR book review of "ROI of Social Media," by Guy R. Powell, et al Bob LeDrew reviews "ROI of Social Media" by Guy R. Powell, et al Fri, 30 Dec 2011 07:00 GMT http://traffic.libsyn.com/fir/fir-roisocialmedia.mp3 podcasts no 8:36 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, roi of social media, social media roi, guy powell, steven groves, jerry dimos Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_humanize_by_maddie_grant_and_jamie_notter/ Bob LeDrew reviews "Humanize" by Maddie Grant and Jamie Notter An FIR book review of "Humanize," by Maddie Grant and Jamie Notter Bob LeDrew reviews "Humanize" by Maddie Grant and Jamie Notter Thu, 15 Dec 2011 07:00 GMT http://traffic.libsyn.com/fir/fir-humanize.mp3 podcasts no 8:25 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, maddie grant, jamie notter, humanize Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_think_before_you_engage_by_dave_peck/ Bob LeDrew reviews "Think Before You Engage," by Dave Peck An FIR book review of "Think Before You Engage," by Dave Peck Bob LeDrew reviews "Think Before You Engage," by Dave Peck Tue, 13 Dec 2011 07:00 GMT http://traffic.libsyn.com/fir/fir-thinkbefore.mp3 podcasts no 6:49 social media, fir, for immediate release, fir book reviews, book review, bob ledrew, dave peck, think before you engage Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_the_influencing_machine/ Bob LeDrew reviews "The Influencing Machine" by Brooke Gladstone An FIR book review of "The Influencing Machine" by Brooke Gladstone Bob LeDrew reviews "The Influencing Machine" by Brooke Gladstone Sun, 11 Sep 2011 07:00 GMT http://traffic.libsyn.com/fir/fir-influencingmachine.mp3 podcasts no 4:34 social media, fir, for immediate release, fir book reviews, book review, influencing machine, brooke gladstone, bob ledrew Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_-_enchantment_by_guy_kawasaki/ Bob LeDrew reviews "Enchantment" by Guy Kawasaki An FIR book review of "Enchantment" by Guy Kawasaki Bob LeDrew reviews "Enchantment" by Guy Kawasaki Thu, 18 Aug 2011 07:00 GMT http://traffic.libsyn.com/fir/fir-enchantment.mp3 podcasts no 7:13 social media, social media strategy, business, enchantment, enchantment by guy kawasaki, guy kawasaki Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_everywhere_by_larry_weber/ Bob LeDrew reviews "Everywhere" by Larry Weber An FIR book review of "Everywhere" by Larry Weber Bob LeDrew reviews "everywhere" by Larry Weber Thu, 11 Aug 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-everywhere.mp3 podcasts no 4:07 social media, social media strategy, everywhere, everywhere by larry weber, everywhere larry weber, larry weber Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_measure_what_matters_by_katie_paine/ Bob LeDrew reviews "Measure What Matters" by Katie Paine An FIR book review of "Measure What Matters" by Katie Paine Bob LeDrew reviews "Measure What Matters" by Katie Paine Sun, 07 Aug 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-measurewhatmatters.mp3 podcasts no 7:47 social media, measurement, roi, socialmediaroi, measure what matters, katie paine Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_the_thank_you_economy_by_gary_vaynerchuk/ Bob LeDrew reviews "The Thank You Economy" by Gary Vaynerchuk An FIR book review of "The Thank You Economy" by Gary Vaynerchuk Bob LeDrew reviews "The Thank You Economy" by Gary Vaynerchuk Wed, 01 Jun 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-thankyoueconomy.mp3 podcasts no 6:42 social media, gary vanerchuk, thank you economy, the thank you economy, FIR, for immediate release Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_welcome_to_the_fifth_estate/ Shel Holtz reviews "Welcome to the Fifth Estate" by Geoff Livingston An FIR book review of "Welcome to the Fifth Estate" by Geoff Livingston Shel Holtz reviews "Welcome to the Fifth Estate" by Geoff Livingston Tue, 31 May 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-fifthestate.mp3 podcasts no 12:58 fifth estate, welcome to the fifth estate, social media, social media marketing, geoff livingston, book, books, book review, book reviews Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_social_location_marketing/ Bob LeDrew reviews "Social Location Marketing" by Simon Salt An FIR book review of "Social Location Marketing" by Simon Salt Bob LeDrew reviews "Social Location Marketing" by Simon Salt Sun, 01 May 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-sociallocationmarketing.mp3 podcasts no 11:07 location, social location, social location marketing, social media, book review, simon salt, bob ledrew Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_customer_service_by_peter_shankman/ Bob LeDrew reviews "Customer Service" by Peter Shankman An FIR book review of "Customer Service" by Peter Shankman Bob LeDrew reviews "Customer Service" by Peter Shankman Tue, 12 Apr 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-customerservice.mp3 podcasts no 8:41 customer service, social media, book review, peter shankman, bob ledrew Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_curation_nation_by_steven_rosenbaum/ Shel Holtz reviews "Curation Nation" by Steven Rosenbaum An FIR book review of "Curation Nation" by Steven Rosenbaum Shel Holtz reviews "Curation Nation" by Steven Rosenbaum Wed, 16 Mar 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-curationnation.mp3 podcasts no 10:53 web, net, internet, curation, content curation, content, for immediate release, fir, shel holtz, steven rosenbaum Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_book_review_the_net_delusion_by_evgeny_morozov/ Bob LeDrew reviews "The Net Delusion" by Evgeny Morozov An FIR book review of "The Net Delusion" by Evgeny Morozov Bob LeDrew reviews "The Net Delusion" by Evgeny Morozov Fri, 4 Feb 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-netdelusion.mp3 podcasts no 8:50 internet, net, net delusion, the net delusion, fir, for immediate release, podcast, bob ledrew, evgency morozov, book review, review Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_book_review_the_new_small_by_phil_simon/ Donna Papacosta reviews "The New Small" by Phil Simon An FIR book review of "The New Small" by Phil Simon Donna Papacosta reviews "The New Small" by Phil Simon Mon, 31 Jan 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-thenewsmall.mp3 podcasts no 4:00 marketing, business, small business, book review, donna papacosta, phil simon Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_book_review_resonate_by_nancy_duarte/ FIR Book Review Editor Bob LeDrew reviews Nancy Duarte's "Resonate." An FIR book review of "Resonate" by Nancy Duarte. FIR Book Review Editor Bob LeDrew reviewed Nancy Duarte's "Resonate." Sat, 22 Jan 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-resonate.mp3 podcasts no 7:36 marketing, communications, book review, bob ledrew, unmarketing, scott stratten Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_book_review_unmarketing_by_scott_stratten/ FIR Book Review Editor Bob LeDrew reviews Scott Stratten's "Unmarketing." An FIR book review of "Unmarketing" by Scott Stratten. FIR Book Review Editor Bob LeDrew reviewed Scott Stratten's "Unmarketing." Fri, 14 Jan 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-unmarketing.mp3 podcasts no 7:23 marketing, communications, book review, bob ledrew, unmarketing, scott stratten Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_book_review_deadly_spin_by_wendell_potter/ FIR Book Review Editor Bob LeDrew reviewed Wendell Potter's Deadly Spin. An FIR book review of Deadly Spin by Wendell Potter. FIR Book Review Editor Bob LeDrew reviewed Wendell Potter's Deadly Spin. Mon, 03 Jan 2011 08:00 GMT http://traffic.libsyn.com/fir/fir-deadlyspin.mp3 podcasts no 16:20 public relations, PR, communications, book review, bob ledrew, deadly spin, wendell potter Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php?/weblog/fir_book_review_open_leadership_by_charlene_li/ Shel Holtz and Ryan Williams review Charlene Li's new book, Open Leadership. An FIR book review of Open Leadership by Charlene Li. Shel Holtz and Ryan Williams review Charlene Li's new book, Open Leadership. Thu, 15 Jul 2010 08:00 GMT http://traffic.libsyn.com/fir/fir-openleadership.mp3 podcasts no 38:35 public relations, PR, communications, employee communications, internal communications, strategic planning, social networks, enterprise web 2.0 Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_book_review_delivering_happiness_06_07_10/ FIR co-host Shel Holtz reviews Delivering Happiness: A Path to Profits, Passion, and Purpose, by Zappos.com CEO Tony Hsieh. FIR Book Reviews FIR co-host Shel Holtz reviews Delivering Happiness: A Path to Profits, Passion, and Purpose, by Zappos.com CEO Tony Hsieh. Sun, 06 Jun 2010 19:30 GMT http://traffic.libsyn.com/fir/fir-br-deliveringhappiness.mp3 podcasts no 14:23 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_book_review_groundswell_07_02_08/ FIR co-host Shel Holtz and TWI Surveys President Ryan Williams review Groundswell by Charlene Li and Josh Bernoff. FIR Book Reviews FIR co-host Shel Holtz and TWI Surveys President Ryan Williams review Groundswell by Charlene Li and Josh Bernoff. Wed, 02 Jul 2008 19:30 GMT http://media.libsyn.com/media/fir/firbr-groundswell.mp3 podcasts no 29:22 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_book_review_measuring_public_relationships_04_20_08/ FIR co-host Shel Holtz reviews Measuring Public Relationships by Katie Delahaye Paine. FIR Book Reviews FIR co-host Shel Holtz reviews Measuring Public Relationships by Katie Delahaye Paine. Sun, 20 Apr 2008 21:50 GMT http://media.libsyn.com/media/fir/firbr-paine.mp3 podcasts no 12:08 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_book_review_wordpress_for_dummies_november_27_2007/ FIR co-host Neville Hobson and FIR correspondent Dan York review WordPress for Dummies by Lisa Sabin-Wilson. FIR Book Reviews FIR co-host Neville Hobson and FIR correspondent Dan York review WordPress for Dummies by Lisa Sabin-Wilson. Tue, 27 Nov 2007 18:00 GMT http://media.libsyn.com/media/fir/fir-br-wordpress.mp3 podcasts no 27:37 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/ FIR listener Kurt Sorensen reviews Gerry McGovern's Killer Web Content. The Hobson and Holtz Report FIR listener Kurt Sorensen reviews Gerry McGovern's Killer Web Content. Mon, 27 Aug 2007 21:30 GMT http://media.libsyn.com/media/fir/fir-br-kurt.mp3 podcasts no 6:34 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/ Neville Hobson and Shel Holtz review the Wiley book by multiple authors covering various aspects of the 3D metaverse, Second Life. The Hobson and Holtz Report Neville Hobson and Shel Holtz review the Wiley book by multiple authors covering various aspects of the 3D metaverse, Second Life. Sat, 20 Jan 2007 20:30 GMT http://ripple.radiotail.com/142/fir-secondlife.mp3 podcasts no 28:08 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/ Shel Holtz reviews the Kaplan book by the authors of the "Church of the Customer" blog. The Hobson and Holtz Report Shel Holtz reviews the Kaplan book by the authors of the "Church of the Customer" blog. Tue, 26 Dec 2006 21:30 GMT http://ripple.radiotail.com/142/fir-cit_mar.mp3 podcasts no 14:10 public relations, PR, communications