FIR Live #22 set for April 30: Expert panel will field your social media analytics questions

fir_live_logoOur 22nd FIR Live will focus on social media analytics, and we couldn’t be more pleased with the panel we’ve lined up so far. Joining us will be Katie Paine, principal of KD Paine & Partners and author of “Measure What Matters;” Chuck Hemann, Vice President, Digital Strategy & Analytics at Ogilvy Public Relations Worldwide; and Aaron Weber, Manager of Data & Analytics at Internet business intelligence company Spiral16.

The call-in number is (724) 444-7444; the show ID is 97345. As always FIR Live airs at 10 a.m. Pacific, 1 p.m. Eastern and 6 p.m. UK.  You can also participate in the live chat on our Talkshoe page.

About our guests

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Katie Paine (left) has been a leader in social media measurement for the last decade and in public relations measurement for 23 years. She developed the first DIY dashboard for PR professionals and champions data-driven PR. She has aided numerous companies define their KPIs and metrics.

Chuck Hemann (second from left) has, for the past six years, provided strategic counsel to clients on a variety of topics including online reputation, social media, digital analytics, investor relations and crisis communications.Before joining Ogilvy PR, Chuck was the Director of Social Analytics for WCG, a global media services company based in San Francisco. He also helped to build the company’s social media practice via active engagement in online activities, new business development, client and account management, and the creation and implementation of annual plans and project plans.

Aaron Weber (second from right) says his experience has allowed him to garner a breadth of experience and awareness that’s invaluable to research and analysis. “At the end of the day,” he says, “my goal is to work in an environment that understands the value of data, analysis, and perception-shifting to build powerful and ground-changing strategies.”

Ken Burbary (right) is Vice President Group Director, Strategy & Analysis at Digitas. He has 16 years of online marketing & advertising experience, including a deep background in digital and social media. Ken works with companies to create successful digital initiatives that will further their brand objectives, improve customer service by building strong digital relationships with their customers, and increase sales.

Join us—your questions will ensure that this will be a fascinating conversation!

Posted by shel on 04/15 at 09:47 AM

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