Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/ Items that didn't make it into the twikce-weekly Hobson and Holtz Report, but were still good enough to share. A service of For Immediate Release. For Immediate Release is a podcast addressing the worlds of online technology and PR/organizational communications. It is anchored by the twice-weekly Hobson and Holtz Report. en-us This work is licensed under a Creative Commons License, http://creativecommons.org/licenses/by-nc-nd/2.0/ Shel Holtz shel@holtz.com no Business Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_searching_for_brand_keywords_on_the_rise/ Cut from News That Fits in FIR #372: Neville reports on a study showing increased web searches using brand keywords. The Hobson and Holtz Report: Cuts Cut from News That Fits in FIR #372: Neville reports on a study showing increased web searches using brand keywords. Mon, 18 Aug 2008 20:00 GMT http://media.libsyn.com/media/fir/fircut-brandsearch.mp3 podcasts no 3:15 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_launch_of_blog.com/ Cut from News That Fits in FIR #372: Shel reports on the disappointing launch of Six Apart's blogs.com. The Hobson and Holtz Report: Cuts Cut from News That Fits in FIR #372: Shel reports on the disappointing launch of Six Apart's blogs.com. Mon, 18 Aug 2008 20:00 GMT http://media.libsyn.com/media/fir/fircut-blogsdotcom.mp3 podcasts no 4:16 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_what_should_pr_students_be_taught_about_social_media/ Cut from News That Fits in FIR #371: Neville reports on teaching social media to PR students. The Hobson and Holtz Report: Cuts Cut from News That Fits in FIR #371: Neville reports on teaching social media to PR students. Thu, 14 Aug 2008 23:00 GMT http://media.libsyn.com/media/fir/fircut-teachstudents.mp3 podcasts no 6:53 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_prepare_yourself_for_the_blog_bullies/ Cut from News That Fits in FIR #365: Neville reports on preparing to deal with blog bullies. The Hobson and Holtz Report: Cuts Cut from News That Fits in FIR #362: Neville reports on preparing to deal with blog bullies. Thu, 24 Jul 2008 21:00 GMT http://media.libsyn.com/media/fir/fircut-blogbullies.mp3 podcasts no 8:33 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_hr_and_corporate_social_networking/ Cut from News That Fits in FIR #362: Neville reports on why HR should embrace corporate social networking. The Hobson and Holtz Report: Cuts Cut from News That Fits in FIR #362: Neville reports on why HR should embrace corporate social networking. Mon, 14 Jul 2008 21:15 GMT http://media.libsyn.com/media/fir/fircut-corpsocnet.mp3 podcasts no 5:04 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_pr_jobs/ Cut from News That Fits in FIR #362: Shel reports on a slowdown in hiring PR staff. The Hobson and Holtz Report: Cuts Cut from News That Fits in FIR #362: Shel reports on a slowdown in hiring PR staff. Mon, 14 Jul 2008 21:15 GMT http://media.libsyn.com/media/fir/fircut-prjobs.mp3 podcasts no 2:13 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_impressions_of_the_social_media_influence_conference/ Cut from One-Minute News in FIR #351: Neville reports on the Social Media Influence conference, London, June 4. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #351: Neville reports on the Social Media Influence conference, London, June 4. Thu, 05 Jun 2008 21:30 GMT http://media.libsyn.com/media/fir/fircut-influence.mp3 podcasts no 12:29 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_web_20_in_canada_and_the_ultimate_twitter_guide/ Cut from One-Minute News in FIR #349: Shel reports on Canada's contract to bring Web 2.0 to government agencies; Neville discusses the Ultimate Twitter Guide for Librarians. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #349: Shel reports on Canada's contract to bring Web 2.0 to government agencies; Neville discusses the Ultimate Twitter Guide for Librarians. Thu, 29 May 2008 19:00 GMT http://media.libsyn.com/media/fir/fircut-canada-twitter.mp3 podcasts no 5:27 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_new_york_times_digital_moves/ Cut from One-Minute News in FIR #348: Shel reports on two moves by the New York Times into a more digital approach to journalism. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #348: Shel reports on two moves by the New York Times into a more digital approach to journalism. Mon, 26 May 2008 14:00 GMT http://media.libsyn.com/media/fir/fircut-nyt.mp3 podcasts no 2:58 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_nestles_marketing_blunder_in_azerbaijan/ Cut from One-Minute News in FIR #342: Neville reports on a reputational crisis associated with a CD distributed free with boxes of cereal. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #342: Neville reports on a reputational crisis associated with a CD distributed free with boxes of cereal. Mon, 05 May 2008 19:35 GMT http://media.libsyn.com/media/fir/fircut-nestle.mp3 podcasts no 6:26 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_the_house_of_lords_blog/ Cut from One-Minute News in FIR #335: Commentary about 'Lords of the Blog' from the UK House of Lords. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #335: Commentary about 'Lords of the Blog' from the UK House of Lords. Thu, 10 Apr 2008 22:45 GMT http://media.libsyn.com/media/fir/fircut-lords.mp3 podcasts no 6:51 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_forrester_opens_technographic_data/ Cut from One-Minute News in FIR #331: Charlene Li and Josh Bernoff deploy a nifty tool on the Groundswell blog. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #331: Charlene Li and Josh Bernoff deploy a nifty tool on the Groundswell blog. Thu, 28 Feb 2008 01:15 GMT http://media.libsyn.com/media/fir/fircut-technographics.mp3 podcasts no 2:54 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_the_real_roadblocks_to_data_portability_on_social_networks/ Cut from One-Minute News in FIR #331: Robert Scoble's blog addressed Facebook's view on the difficulties in implementing data portability. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #331: Robert Scoble's blog addressed Facebook's view on the difficulties in implementing data portability. Thu, 28 Feb 2008 01:15 GMT http://media.libsyn.com/media/fir/fircut-dp.mp3 podcasts no 4:58 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_smr_functionality_among_the_wire_services/ Cut from One-Minute News in FIR #319: Todd Defren has created a chart comparing SMR offerings at wire services. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #319: Todd Defren has created a chart comparing SMR offerings at wire services. Thu, 14 Feb 2008 19:15 GMT http://media.libsyn.com/media/fir/fircut-wireservicesmr.mp3 podcasts no 3:08 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_the_difficulty_of_leaving_facebook/ Cut from One-Minute News in FIR #319: Neville explores changes at Facebook that still make it hard to eradicate your profile when you leave. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #319: Neville explores changes at Facebook that still make it hard to eradicate your profile when you leave. Thu, 14 Feb 2008 19:15 GMT http://media.libsyn.com/media/fir/fircut-leavingfb.mp3 podcasts no 3:41 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_twitters_productivity_cost/ Cut from One-Minute News in FIR #309: Journalism's future hinges on social media adoption and closer attention to accuracy The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #309: Journalism's future hinges on social media adoption and closer attention to accuracy Thu, 10 Jan 2008 21:30 GMT http://media.libsyn.com/media/fir/fircut-journalism.mp3 podcasts no 13:09 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_twitters_productivity_cost/ Cut from One-Minute News in FIR #307: Does employee use of Twitter eat into productivity? The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #307: Does employee use of Twitter eat into productivity? Mon, 07 Jan 2008 20:15 GMT http://media.libsyn.com/media/fir/fircut-twitter.mp3 podcasts no 9:14 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_web_video_revitalizes_lunch_at_your_desk/ Cut from One-Minute News in FIR #307: Video producers are reacting to the trend of employees watching YouTube videos at lunchtime. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #307: Video producers are reacting to the trend of employees watching YouTube videos at lunchtime. Fri, 07 Dec 2007 20:15 GMT http://media.libsyn.com/media/fir/fircut-lunch.mp3 podcasts no 5:15 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_best_buy_up_to_its_old_tricks/ Cut from One-Minute News in FIR #305: Consumers still getting mixed pricing messages from in-store kiosks. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #305: Consumers still getting mixed pricing messages from in-store kiosks. Thu, 27 Dec 2007 21:30 GMT http://media.libsyn.com/media/fir/fircut-bestbuy.mp3 podcasts no 5:18 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_what_is_an_intranet/ Cut from One-Minute News in FIR #305: BT intranet manager explores what, exactly, an intranet is -- or should be. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #305: BT intranet manager explores what, exactly, an intranet is -- or should be. Thu, 27 Dec 2007 21:30 GMT http://media.libsyn.com/media/fir/fircut-intranet.mp3 podcasts no 5:09 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_walmarts_panty_gaffe/ Cut from One-Minute News in FIR #302: Blog activism targets pre-teen panties The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #302: Blog activism targets pre-teen panties. Mon, 17 Dec 2007 20:20 GMT http://media.libsyn.com/media/fir/fircut-panties.mp3 podcasts no 3:31 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_pr_tips_for_recessions/ Cut from One-Minute News in FIR #302: Ideas for PR practitioners when recessions it The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #302: Ideas for PR practitioners when recessions hit. Mon, 17 Dec 2007 20:20 GMT http://media.libsyn.com/media/fir/fircut-recession.mp3 podcasts no 4:31 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_linkedin_gets_upgrade/ Cut from One-Minute News in FIR #301: LinkedIn Gets an Upgrade The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #301: LinkedIn Gets an Upgrade. Thu, 13 Dec 2007 23:00 GMT http://media.libsyn.com/media/fir/fircut-linkedin.mp3 podcasts no 2:53 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_movable_type_goes_open_source/ Cut from One-Minute News in FIR #301: Movable Type Goes Open-Source The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #301: Movable Type Goes Open Source. Thu, 13 Dec 2007 23:00 GMT http://media.libsyn.com/media/fir/fircut-movabletype.mp3 podcasts no 9:29 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_report_from_the_asylum/ Cut from One-Minute News in FIR #300: Sallie Goetsch's Report from the Asylum The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #300: Sallie Goetsch's Report from the Asylum. Tue, 11 Dec 2007 05:15 GMT http://media.libsyn.com/media/fir/300sallie.mp3 podcasts no 9:02 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_one_minute_news/ Cut from One-Minute News in FIR #300: The entire 1-Minute News segment The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #300: The entire 1-Minute News segment. Tue, 11 Dec 2007 05:15 GMT http://media.libsyn.com/media/fir/300news.mp3 podcasts no 13:25 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cut_releasing_online_content/ Cut from One-Minute News in FIR #299: Listener Dave Briggs asks is there a best day for releasing online content. The Hobson and Holtz Report: Cuts Cut from One-Minute News in FIR #299: Listener Dave Briggs asks is there a best day for releasing online content. Thu, 06 Dec 2007 23:00 GMT http://media.libsyn.com/media/fir/fircut-releasecontent.mp3 podcasts no 03:34 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_abc_news_partners_with_facebook/ Cut from One-Minute News in #296: ABC News partners with Facebook. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #296: ABC News partners with Facebook. Mon, 26 Nov 2007 21:35 GMT http://media.libsyn.com/media/fir/fircut-facebookabc.mp3 podcasts no 5:33 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_following_up_on_MoveOns_campaign_against_Facebook_beacon_ads/ Cut from One-Minute News in #296: Following up on MoveOn's campaign against Facebook Beacon ads. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #296: Following up on MOveOn's campaign against Facebook Beacon ads. Mon, 26 Nov 2007 21:35 GMT http://media.libsyn.com/media/fir/fircut-moveonfollowup.mp3 podcasts no 13:28 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_paperless_maps_are_the_next_killer_app/ Cut from One-Minute News in #295: Paperless maps are the next killer app. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #295: Paperless maps are the next killer app. Thu, 22 Nov 2007 20:15 GMT http://media.libsyn.com/media/fir/fircut-maps.mp3 podcasts no 6:01 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_moveon.org_takes_on_facebook/ Cut from One-Minute News in #295: FaceBook.org takes on Facebook over privacy issue. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #295: FaceBook.org takes on Facebook over privacy issue. Thu, 22 Nov 2007 20:15 GMT http://media.libsyn.com/media/fir/fircut-moveon.mp3 podcasts no 5:18 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_GM_the_UAW_and_the_fastlane_blog/ Cut from One-Minute News in #279: GM, the UAW, and the Fastlane Blog. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #279: How GM handled the two-day UAW strike on the Fastlane blog. Thu, 16 Aug 2007 21:40 GMT http://media.libsyn.com/media/fir/fircut-gm.mp3 podcasts no 7:57 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_fired_and_laid_off_by_email/ Cut from #278: A study shows 10% of layoffs and firings are handled by email. The Hobson and Holtz Report: Cuts Cut from #278: A study shows 10% of layoffs and firings are handled by email. Mon, 24 Sep 2007 20:30 GMT http://media.libsyn.com/media/fir/fircut-email.mp3 podcasts no 2:03 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_open_source_software_is_the_great_disruptor/ Cut from #278: Open-source software, particularly productivity apps, are having a disruptive effect. The Hobson and Holtz Report: Cuts Cut from #278: Open-source software, particularly productivity apps, are having a disruptive effect. Mon, 24 Sep 2007 20:30 GMT http://media.libsyn.com/media/fir/fircut-opensource.mp3 podcasts no 9:18 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_paypals_new_logo/ Cut from #272: Neville reports on PayPal's new logo and communication challenges. The Hobson and Holtz Report: Cuts Cut from #272: Neville reports on PayPal's new logo and communication challenges. Mon, 03 Sep 2007 20:30 GMT http://media.libsyn.com/media/fir/fircut-paypal.mp3 podcasts no 10:43 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_psychology_behind_social_networks/ Cut from #268: David Phillips reports on psychology and brain science behind social networks. The Hobson and Holtz Report: Cuts Cut from #268: David Phillips reports on psychology and brain science behind social networks. Mon, 20 Aug 2007 20:50 GMT http://media.libsyn.com/media/fir/fircut-psychology.mp3 podcasts no 6:42 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_impact_of_social_media_on_tech_reporters_practices/ Cut from One-Minute News in #267: Impact of Social Media on Tech Reporters' Practices. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #267: Impact of Social Media on Tech Reporters' Practices. Thu, 16 Aug 2007 21:40 GMT http://media.libsyn.com/media/fir/fircut-fusionpr.mp3 podcasts no 2:22 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_priorities_for_PR_research/ Cut from One-Minute News in #264: Academic lists top priorities for future PR-focused research. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #264: Academic lists top priorities for future PR-focused research. Mon, 06 Aug 2007 21:40 GMT http://media.libsyn.com/media/fir/fircut-prresearch.mp3 podcasts no 3:47 public relations, PR, communications Neville Hobson and Shel Holtz http://www.forimmediaterelease.biz/index.php/weblog/fir_cuts_a_blogger_labor_union/ Cut from One-Minute News in #264: A proposal is floated for a labor union for bloggers. The Hobson and Holtz Report: Cuts Cut from One-Minute News in #264: A proposal is floated for a labor union for bloggers. Mon, 06 Aug 2007 21:40 GMT http://media.libsyn.com/media/fir/fircut-bloggerunion.mp3 podcasts no 2:12 public relations, PR, communications